The print industry is constantly evolving. Digitalization, automation, sustainability and new business models are transforming markets worldwide and creating new opportunities for companies along the entire value chain. In this environment, international exchange and personal connections remain particularly important.

In his interview at All in Print China, Dr. David Schmedding highlights the special role that drupa plays in bringing the global industry together. He sees the world’s leading trade fair for printing technologies as an important international platform for exchanging ideas, discovering innovations and developing new business opportunities.

Looking ahead to drupa 2028, the interview provides a first impression of why a visit will once again be worthwhile. As the industry continues to change, drupa brings together technologies, markets, ideas and people from around the world, creating a place where companies can experience developments across the international print and packaging sector.

Shanghai provides an interesting perspective on these developments. All in Print China demonstrates the strength and innovative capabilities of the Asian market as well as the increasingly international presence of Chinese manufacturers. For Dr. David Schmedding, the event offers an opportunity to experience these developments first-hand and to look at what they mean for the global print industry.

Watch the interview with Dr. David Schmedding from All in Print China in Shanghai and discover his perspective on drupa 2028 and the changing international print market.